GTM signal outbound pipeline
Turning buying signals into ready-to-send outreach, with every email checked for free.
- Year
- 2026
- Type
- Automation
- From
- Personal
Context
Outbound is mostly research. You spot a signal, find the right person, check their email, then write to them. So I built an n8n pipeline that does all of it in one flow.
My contribution
- Built signal intake, lead scoring, Hunter.io enrichment and Gmail drafts as one flow.
Engineering
- n8n
- Hunter.io
- Gmail API
Challenges
NeverBounce, a paid email checker, would have cost real money at volume. I replaced it with a free MX lookup and format check that catch the same invalid domains.
Outcome
Every address is verified before outreach, at no extra cost.